Narrative ecosystems: a multidisciplinary approach to media worlds

Inhabiting a narrative ecosystem is a distributed and diversified experience, that generate participation, urging for new consumption. Narration does not have a unique irradiation centre anymore, but it tends to develop along different routes. Therefore, the traditional tools for the narrative analysis (semiotics, narratology...) are not suitable anymore for the new serial forms. Since we are not facing “texts” but narrative ecosystems it might be very useful to look at the interpretative tools offered by other disciplines, such as, for instance, information architecture.